Monday, November 2, 2015

The Second Coming...this time.

On Sept. 25th, Apple released its newest iPhone. The iPhone 6s and 6 Plus.  According to published reports, 13 million of them were sold during launch week, with 10 million of them sold during the first three days of the launch. CEO Tim Cook announced that although they may look familiar, "we've changed everything about these new iPhones."

Oh, goody. Just when you were figuring out how to update your Facebook page with this thing, they go and change EVERYTHING. Just when you were figuring out how to speak in Emojis on your Twitter feed, they go and change EVERYTHING.

And did I mention that without a contract, these devices start at $650? Now, lest anybody think that I'm just "hatin'" on new technology, let me say that there do seem to be some pretty cool features with this upgrade. The camera features by themselves make this fascinating for the true tech-heads among us. The always on Siri feature could become a bit annoying in the way that Number Six was a constant distraction for Gaius Baltar. And it's safe to assume Siri bears no resemblance to Tricia Helfer.

A rep at the local Verizon outlet told me they were only getting 40 iPhones to sell initially that first day, and that there'd be a line stretching round the block. I didn't go check but he may have been right.  Poor bastard had to work that opening too.

Ye Gods. Behold what Steve Jobs hath wrought upon the earth! Behold his second coming (or third or fourth; he died Oct. 5th, 2011) in every new iteration of the I...fill in the blank. There's a new movie out now about him, exploring his complexity.

I just find it a curiosity that a man so obviously brilliant could get people to plunk down a sizable chunk of change every time one of his digital offspring reproduces after its kind, so that they can go take "selfies" at a baseball game. I'd like to think Steve Jobs' legacy would not be another generation of mindless sheep, or worse, tech-starved addicts. Unfortunately, we have a predilection in this culture to lionize CEOs, to gather by the hundreds if not thousands and incline our ears for the next bit of "wisdom" these people might drop on us.

It's just another sales pitch, people.

But the multitudes stream forth from the event as if from some revival, and before you know it, everyone you know has the shiny new trinket, eyes glazed over, updating Facebook statuses and refreshing Twitter feeds and sinking into blissful oblivion from the lights on the tiny screen.

Go forth and consume. You will be assimilated. Resistance is futile.


More Later


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